Associate Director – Marketing

Contract Full Time posted 1 week ago

Job Description

Industry : Marketing

Summary: Merit Services Ltd. is looking to hire a competitive Associate Director for its client in Advertising and Marketing.


‣ Develop strategic product marketing plans through insightful interpretation of evolving stakeholder strategies, competitive intelligence, and overall industry knowledge

‣ Develop, coordinate, communicate and implement a marketing plan for the company’s complete product portfolio

‣ Prepare regular reports and communication on changing market dynamics (political, legal, and economic) and potential impact on the industry, customers, and company

‣ Manage the intake of competitive and industry intelligence to identify risks and opportunities that exist within existing portfolio and future pipeline

‣ Work closely with Sales and Customer Service in identifying competitive opportunities or potential risks to monthly performance targets.

‣ Manage the complete lifecycle of the product portfolio, including launch strategies, pricing and SKU optimization, market share, and penetration targets through to product discontinuation

‣ Lead the preparation and submission of long-term and annual product sales budgets and quarterly estimates based on historical performance, external and internal factors, and sales intelligence

‣ Develop and maintain a complete database on all actively marketed products by Taro

‣ Identify, prepare, communicate and monitor product sales targets and product promotions to ensure revenue and profit targets are met

‣ Working with Trade Marketing to ensure all digital and print material related to product information is relevant, up to date, and effective

‣ Working with Commercial Operations, developing product and sales promotions to reduce inventory obsolescence

‣ Manage customer listing grids to ensure appropriate inventory and allocation of products, ensuring superior customer fulfillment and listing retention

‣ Working with Director of Commercial Operations, Demand Planning, Supply Chain, and Customer Service to ensure product supply meets with demand expectations

‣ Manage our Market Research team, ensuring timely and accurate market information is produced on a monthly and ad-hoc basis, using IQVIA, Neilson, and other data sources as required

‣ In collaboration with the Sales and Commercial Finance teams, set annual sales objectives, promotional allowances, and profitability objectives to establish agreed-upon growth and market share targets

‣ Work with Business Development and Portfolio Management to identify and recommend future product opportunities, in line with company goals and objectives

‣ Work with a cross-functional team related to pre-launch, launch, and post-launch activities

‣ Hire, coach, develop and mentor a Best-in-Class marketing team

‣ Participate in Internal, Customer, and Regulatory Audits when required


‣ Minimum of a University degree, preferably in Science or Business

‣ Minimum of 8-10 years of pharmaceutical marketing experience (preferably in the generic industry)

‣ Experience working with IQVIA with advanced Excel skills

‣ Demonstrated experience working with multiple internal stakeholders such as Supply Chain, Quality, Business Development, and Sales

‣ Demonstrated ability to work under pressure, navigating multiple priorities

‣ Experience working within a global environment, an asset

‣ Solid understanding of the Canadian pharmaceutical market

‣ Strong strategic aptitude

‣ Strong business acumen

‣ Strong qualitative and quantitative analytical abilities

‣ Quickly adapts to a dynamic and rapidly changing environment

‣ Exceptional multi-tasking and time management skills

‣ Exceptional communication skills

‣ Dynamic leadership skills